Cafe Circle is an independent Dutch clothing label. I started it as a creative outlet next to my work as a digital marketer. No background in fashion. No blueprint. Just an idea I had carried for ten years.

After a decade of building digital things for other people, I wanted to build something with my own taste in it. I design what I want to wear, in colors I want to wear, made the way I want it made.

The name is based on two things: the cafe is the moment you sit down with a coffee and the rhythm slows. The circle is the space you keep around you. Cafe Circle is what happens when those two things become a piece of clothing.

It is for people who outgrew loud streetwear but find quiet luxury too cold. Fewer pieces, worn longer. One good t-shirt over five mediocre ones.

The pace is what I can do well, on the side. Some seasons one new piece, some none. That is the point.

- Elroy